Martin Trueb Has Joined NeuGroup!

Blog Post

Martin Trueb Has Joined NeuGroup!

I am excited to announce that Martin Trueb has joined NeuGroup as a senior executive advisor. Martin has been a trusted member of our advisory board for two decades and a very active member of our treasurer-level peer groups for almost as long. He will help us launch one of our new groups, The Tech20 Treasurers’ Peer Group High-Growth Edition, this fall and will be providing leadership to additional groups as needed. Martin will also join our other senior executive advisors to offer members across our network advice and mentoring based on their vast experience in treasury and finance. In Martin’s case, this includes building appropriate treasury and finance infrastructure to support company growth and transformation.

Martin Trueb recently retired from Hasbro, Inc. where he served for over 20 years as the Senior Vice President & Treasurer.  Based in Pawtucket, RI, Hasbro, Inc. is a global play and entertainment company committed to creating the world's best play experiences.  From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, as well as premier partner brands.

Thanks to my association with Martin and Hasbro, I have seen the tremendous evolution of the company, including its transformation from a traditional toy company to an entertainment brand platform taking full advantage of our current digital age.

As Senior Vice President and Treasurer at Hasbro, Martin established a global Hedge Committee to monitor foreign currency cash flow exposures and develop strategies to mitigate the risk of changes in foreign exchange rates.  Early on, he established an International Treasury Centre (ITC) in Switzerland to consolidate non-US cash and short-term debt.  Over time, he partnered with the global finance teams to evolve the ITC into a true global treasury operation to execute all aspects of cash management (bank relationships, payments, receipts, funding, capital structure and foreign exchange issues).

Martin was also responsible for creating integrated financial models to forecast financial statements (P&L, B/S and Cash Flow), cash position (receipts and disbursements).  He was an early proponent of treasury software and oversaw the implementation of a variety of systems, including FXpress, FXall, Selkirk, Treasura, and most recently, Reval. 

In addition to his core treasury responsibilities, Martin managed Hasbro's global insurance programs (property, casualty and D&O) and was able to reduce the total cost of risk by over twenty percent.  He also managed Global Credit & Collections and started shared service centers for the Americas, Europe, Middle East & Africa and plans for the Asia-Pacific region. 

Martin received a BS degree in Marketing from California State University, Fresno, an MBA in Finance and International Business from the University of California, Berkeley and speaks Portuguese and Spanish.

I encourage all NeuGroup customers to welcome Martin and connect with him in his new role with us.