
The WestCap founder joins Joseph Neu and Treasury4 co-founder Ed Barrie to discuss the importance of a treasury mindset.
Many modern treasury teams are being challenged to move beyond traditional roles and embrace new opportunities to create value. But treasurers at smaller or newer companies may first need to make the case for investing resources and time in treasury so the team can create value by optimizing the company’s cash and thinking more strategically about the flow of funds.
- That topic and others were discussed at a recent virtual session led by NeuGroup CEO Joseph Neu featuring WestCap founder Laurence Tosi and Treasury4 co-founder Ed Barrie. The conversation touched on how treasury can serve as a value-creation engine without introducing unnecessary risk by trying to be, say, a profit center.
- WestCap is a private equity firm that in 2023 led a $20 million funding round for Treasury4, a fintech developing finance and treasury solutions.
- In a video clip from the session you can watch by hitting the play button below, Mr. Tosi responds to a NeuGroup member who asked how a treasurer could encourage an inexperienced or reluctant CFO to embrace a treasury mindset. His answer begins with what tack not to take.
The WestCap founder joins Joseph Neu and Treasury4 co-founder Ed Barrie to discuss the importance of a treasury mindset.
Many modern treasury teams are being challenged to move beyond traditional roles and embrace new opportunities to create value. But treasurers at smaller or newer companies may first need to make the case for investing resources and time in treasury so the team can create value by optimizing the company’s cash and thinking more strategically about the flow of funds.
- That topic and others were discussed at a recent virtual session led by NeuGroup CEO Joseph Neu featuring WestCap founder Laurence Tosi and Treasury4 co-founder Ed Barrie. The conversation touched on how treasury can serve as a value-creation engine without introducing unnecessary risk by trying to be, say, a profit center.
- WestCap is a private equity firm that in 2023 led a $20 million funding round for Treasury4, a fintech developing finance and treasury solutions.
- In a video clip from the session you can watch by hitting the play button below, Mr. Tosi responds to a NeuGroup member who asked how a treasurer could encourage an inexperienced or reluctant CFO to embrace a treasury mindset. His answer begins with what tack not to take.
Transforming treasury. Mr. Tosi’s philosophy of treasury as a value creator dedicated to optimizing processes, enhancing visibility and aligning cash flows with business needs stems from his experience revamping treasury functions as CFO at Blackstone and Airbnb.
- Mr. Tosi described how optimizing processes at Airbnb through technology and data led to significant value creation. By effectively managing the large amount of cash reserves from travelers’ advance credit card payments, treasury generated hundreds of millions of dollars annually.
- This was achieved not through taking risks, but by ensuring the cash was well invested, hedged and earned returns during the holding period.
- Often, he added, companies silo treasury from broader financial operations, leading to inefficiencies and missed opportunities. For example, at Blackstone, alternative asset managers overlooked critical areas like foreign exchange and cash investments.
The WestCap-Treasury4 partnership. WestCap is not just investing in Treasury4. It wants to implement the fintech’s treasury solutions and cloud-based platform at the companies in its private equity portfolio. “We said let’s build a treasury platform that we can share with all the companies, so we can create sustained value creation within the businesses without having to duplicate technology efforts,” Mr. Tosi said.
- The goal is to provide a one-stop-shop treasury tool that can handle each company’s treasury needs. It’s an approach Mr. Tosi used at Blackstone. While there, he spearheaded a project called Blackstone Treasury Solutions that provided a single set of treasury technology tools to the entire suite of companies in Blackstone’s portfolio.
- At WestCap, before connecting with Treasury4, Mr. Tosi encountered obstacles. “We went through that dog and pony show,” he said. “The search started with the frustrations we had with existing treasury systems—we just didn’t like any of them. None of them were complete because they weren’t built by treasurers.”
- Enter Treasury4 co-founder Ed Barrie, whose treasury career includes stints at at Microsoft, Itron and Tableau Software—where he built treasury from scratch—and the other co-founders of Treasury4. Their deep knowledge of treasury terrain is exactly what Mr. Tosi wanted.
- “We finally found the seasoned professionals at Treasury4 and said, ‘That’s a platform we can develop together over the next few years that we’ll put every single WestCap company on.’”